MAGAZINES C1A

 Wednesday 6th September 2023

Introduction to media presentations 

LO-to explore the concept of presentation & stereotypes

representation- the media offers the audience an interpretation of the world

-its a RE PRESENTATION of the events ,people and places      

the representation is positive because because they are stating that they are super humans even with disabilities that they are super.

-super, equal, great, powerful,  

Friday 8th September 2023

Do Now

High school musical the teenagers are made to look good.

Greta thunburg campaign about climate change

.they gave one of the kids round glasses

.they had quite geeky clothes 

.They talk about geeky things

.they both have their shirts tucked in

.talk awkwardly socially awkward because hey maybe don't have any friends

.the girl is dressed like old fashioned bit like an explorer

nanny-caring, fun, female

nurse-blue scrubs, kind ,helpful

teenage- cool, moody, rude

astronaut- space, smart,

football player-sporty ,rich ,overdramatic

opera fan-old ,loud

teacher-annoying, always got something to complain about, boring

tattoo lover-have a beard, tall/bulky, covered in tattoos

The advert challenges stereotype's because at the top it says are you man enough meaning are you ready to take on stereotypical roles normally women would. do ,it puts typical male hobbies next to it sort of juxtaposing the two stereotypes.

Educating the east end

.the teenagers were stereotyped as naughty and disruptive reinforces

.the teachers were quite rude and loud challenge

.The students were having fun and laughing at one point unlike the typical stereotype challenge

.the students and teachers were arguing reinforces

Wednesday 13th September 2023

Representations in magazines

lo-to explore the representations found in magazines

  direct address - where the model or person is looking directly at the camera or audience.

Cosmopolitan

the target audience is aimed at females, you can tel this because they youse stereotypical female colours .They yous direct address by having the model staring at you and using words like (you).The main image takes up pretty much the hole magazine meaning they want you to notice.

Carrie underwood is presented as a role model and confident and proud she is pretty and represented in a feminine way.she is quite open and genuine

In the cover one she is represented as; a parent, casual, friendly

in cover 2 she is represented as-powerful, bold confident

in cover 3 she is represented as-feminine, happy, 

Carrie is represented as elegant, Proud ,and glamourous.

Friday 15th September 2023

.aimed at different target audiences

.colour schemes are very different

.talking about different things(romance and Mens lifestyle)

.main images are shot at different angles

In cosmopolitan feminism has been represented by using stereotypical female colours such as pinks and purples. It also has cover lines talking about female lifestyle.They also put an image of a female wearing a "girly" outfit taking up the whole cover and using direct address to entice the reader typicly females.

In GQ masculinity has been represented by using a very neutral / masculine colour palette.They put a well known male role model so that many people buy it because it has him on.The cover lines are talking about male status trying to catch male readers attention.

.

.They both use star vehicles to entice the reader-sim

.In cosmopolitan they use male stereotypical female colours sim

.In GQ they use very neutral colours dif

.both covers are laid out very tidy sim

Wednesday 20th September 2023

                               

 Exam style magazine question

LO-to write and structure an effective exam style question

The two covers represent gender very differently.Cosmopolitan represents Tom Daley in an anti-stereotypical way.For example he has been dressed in more feminine clothing both in colour and style (for example the pink trousers and the yellow top.).However as a gay man this is more stereotypical.On the other hand ,there are more stereotypically masculine representations with the tattoo and the muscular physique.

The two covers represent gender very differently.GQ represents Rhianna in an anti-stereotypical way.For example in the cover she is styled to represent medusa with her eyes and hair, she also has a snake across her body which doesn't stereotypically display feminism and can be shown to be quite negative.They also show off her tattoo which is stereotypically a male attribute.The magazine uses stereotypical male topics on the cover line which is not what you would expect if the main image was a women.

The representation of gender is similar because they are both represented as anti-stereotypical for their gender by the colours and clothes they are styled in.They are both put on magazines aimed at the other gender for example they put Rhianna on the front of a male magazine cover and Tom Daley on a magazine cover represented for women.

The gender representation is different because even though on GQ Rhianna is represented anti-stereotypically she is still represented as a powerful beautiful strong women whereas Tom Daley is not represented at all as masculine and is shown to look stereotypically more feminine as a pose to masculine.

Friday 22nd September 2023

Representation

LO-to create magazine covers showing an understanding of representation

Tuesday 27th septemner 23

Friday 29th September

Exam style magazine question 

lo-to review and improve an effective exam style answer

MAG REPRESENTATION EXAM Q:
WWW: you've compared both covers well and included gender stereotypes
EBI: include more specific examples to back up your ideas

Industry Research

lo-to research companies linked to set products

VOUGE:

when was the magazine launched-1892

British Vouge was launched in 1916

what was the original genre/target audience- high society people

has it changed, rebranded over the years- was turned into a fashion magazine.

who publishes it- Condé Nast

is it print only or multi platform (if so which platforms)- Vouge can be seen on print or digitally online subscription

what is its average circulation& readership-around 190249 people per issue readership was 796000 on average.

who is the target audience- there target is for the wealthy and fashion based people

summarise the brand image:tagline, values, ideologies, types of topics covered -Vouge is a fashion magazine that focuses on trends, glam, and the world of fashion it goes by the tagline 'before its in fashion its in vouge' which maybe suggest that the magazine creates trends and keep up to date with current fashion . Its a magazine that puts women at the centre of culture to give high quality fashion trends beauty and cultral trends being more inclusive and helping create a source of confidence/positivity.

GQ

when was the magazine launched-1931

what was the original genre/target audience-image-conscious young men who are interested in fashion, culture, entertainment, sport, and relationships.

has it changed, rebranded over the years-The magazine continues to evolve with an online version at gq.com, a strong social media presence, unique video programming, and tent-pole events, including the iconic British GQ Men of Year Awards which reaches a global audience.

who publishes it-Condé Nast

is it print only or multi platform (if so which platforms)-it is print and digital subscription

what is its average circulation& readership- average of 85080 per copy

who is the target audience-its aimed at young males

summarise the brand image:tagline, values, ideologies, types of topics covered-

Wednesday 3rd October 2023

Gq is a lifestyle magazine aimed at mid-aged males including topics such as: fashion, culture, entertainment, sport, and much more.They use a tagline of 'its whats new now ' suggesting that they try to cover all things new and trending.They often use popular star vehicles to atract attention so people will buy it because they see one of their favourite celebrities on it.

Industry Research

lo-to research companies linked to set products

 

Circulation-the number of copies of a publication distributed through various channels. 

Advertising revenue-Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content.

Cover price- The price of a publication, such as a book, newspaper or magazine, traditionally shown on the cover.

Subscription model-If a magazine company offers a monthly magazine service, instead of as a single magazine purchase, it offers its service as a 12-month service comprising 12 purchases. 

multi-platform- the act of consuming two or more media platforms at the same time.

readership-an estimate of how many readers a publication has.

ideology-a set of beliefs and values shared by a group of people

brand identity-made up of what your brand says, what your values are, how you communicate your product, and what you want people to feel when they interact with your company.

target audience-a group of people defined by certain demographics and behaviour.

HOMEWORK

In this cover Bella Hadid has been represented as a stereotypical female wearing very bold neutral colours like black and deep red. Typically GQ is a magazine aimed for males so to see a female on it shows maybe she is used purely for male enticement. The cover lines on this cover talk about modeling and fashion which for GQ isn’t how they usually present their magazine. The way Bella Hadid has been styled suggests that she could possibly be used to grab the males attention in a short black dress with very bold makeup and her pose as well.In conclusion I think Bella has been represent as a stereotypical female to grab male attention and make a statement on the magazine cover.

What do you think about the fact that they have 'Men of the year' versus 'model of the year'? What is that suggesting about women?

Friday 6th October 2023

In the vouge magazine covers the brand image is represented as quite iconic and sleek.The magazines come across as boujee and made for rich women intrested in fashion.

In the GQ magazine covers their brand identity is represented as cool and trendy.Thy dress the models in bold 'cool' colours. It looks very put together and smart typically aiming for middle aged men.

Wednesday 11th October 2023

Do Now

GQ-masculine ,trendy ,modern

Vouge - Fashion ,sleek,  glamarous , empowering

Case Study 1 Raheem Sterling

LO-to explore the context and cover star for case study 1

How could we compare these two covers using information from the previous slides?

The two covers both represent gender in a stereotypical way.

Gq targets its audience by using females to attract the men.They typically dress thee women in little clothes to grab the mens attention.

Gq represents gender as men being better than women and that women are just here for males entertainment only.

Friday 13th October 2023

Typography-anything to do with the look of the text:

colour choice 

in italics of bold 

size of text

.All san-serif apart from main cover line

-medium size

colour palette

 .Nude/Neutral colour palette  

.Beige, grey, stone, taupe, white

.hints of black and gold

layout design-z shape

anchorige-a signs phrases sentences or images can have different meanings i  anchors the image wiv a sertin meyning

'Rock'n' Roll Star'

Image-looking directly at the camera ,serious face, eyes covered by sunglasses ,straight fayce up close shot of his head only with a bit of shoulders.

CASE STUDY 1

Homework- Raheem sterling research 

.He was born in Kingston Jamaica

.First played for Queen’s Park rangers

.He has 3 kids to boys called Thiago and Thai-Cruz and a girl called Melody-Rose.

.He made his first European debut at only 17

.Believed to be worth around £49 million 

Wednesday 1st November 2023

Do Now

.stereotypical male colour palette

.Mid-shot image

Raheem Sterling- MBE is an English professional football player who plays as a winger and attacking midfielder for premier league club for Manchester city and the England national team.Born in Jamaica to Jamaican parents Sterling moved to London at the age of five.Sterling was the 5th youngest player to represent England when he played against Sweden in 2012.In 2016 sterling was the nations most expensive player when he was bought by Manchester city

In December 2018 whilst playing against Chelsea sterling was subjected to racist taunts from Chelsea fans. Sterling believes that these comm

ents came from online.

Sterling's experience with racism as a young black footballer came to ahead during a match with Chelsea in 2018 after going to fetch the ball and having racial slurs said at him from Chelsea fans.Sterling spoke up about this issue saying he's not normally one to speak up but he wanted his point to be heard.Funnily enough later on he ended up playing for Chelsea and still does now.

 

Friday 3rd November 2023

-local hippie

-colour palette-blacks and grey to show his fight fir racism

-wearing wings to represent that he is a guardian angle to those who have been subjected to racism

-gold font has connotations with leadership

-confident for showing of tattoos even when he was judged for them in the media

-wings links to the fact he plays as a winger

angels are stereotypically seen as white so represents the fight for racism making them black

Exam question

explore how this front cover of GQ magazine uses media language to communicate meanings

.images

.text/written

.layout and design

The GQ magazine front cover of Raheem Sterling (RS) is being shown to represent the fight against racism and standing up to it.The wings he wears in the main image represent that he is a guardian angle for those who have been subjected to racism  and could also represent he plays as a winger and him being a famous black role model it is important that he talk about issues like these that happen.They also make him a black angle which stereotypically angles are white which shows the fight to racism.He is very confident in showing off his tattoo's even though earlier that year he got hate for them in the media for having a gun on his right leg representing his dead dad who died from gun crime.The audienceis appealed because it shows that even big stars like him face problems with racism and stand up to it.

The gold cover lines on the front cover have connotations of leadership and power as gold is a wealthy and strong colour.The colour palette of the front cover use quite dull tones such as black and grey so that when you look at the cover the focus is on the main image not whats although the colours could represent power in the standup to racism.

In the photo on the front cover Sterling is wearing no top which could show his strength not only physically but mentally to even after going through the hate crimes that happened.The shot of the photo is taken from a low angle shot to  show power and that he's above everyone.RS is doing a stereotypical male pose to show of him being a man and showing off specifically to the women.

25minutes

Wednesday 8th November 2023

Gender representations

gender has been represented in the cover by:

.masculine poses

.powerful

.he's wearing very little to show of his abs like a typical male

.physically strong

.male cover line

.

.Females are reprsented in the cover as sexy and there for male purpose

.the man in the cover is represented as 

Friday 10f nov 23

do now 

hyper-masculine

power

strong

i think ethnicity is represented in this cover because they are showing that black people are strong and powerful.

.the cover lines talk about stereotypical masculine intrests star wars and gaming

.They focus on things like black lives matter

.his haistyle is a culral identity

.his hood has connotations of rebeliousness

-ebony means black 

Homework Ideas

.deep red nails- colour red has connotation as a sexy colour

.females are there for typical male entertainment only

.star vehicle - Robbert pattison

.

Wednesday 14th Novembre

Do Now

Vouge-

fashion and lifestyle magazine

published by conde nast

can be bought from m&s

displays high end designer brand

GQ EXAM Q:
WWW: good points supported by evidence and linked to context
EBI: link to GQ audience, genre & ideologies where possible

CASE STUDY 2

Malala Yousafzai VOUGE

LO-to explore the context& cover star for case study 2

.Vouge is aimed at ABC1 fashion and style concious women who are educated sophisticaed and wealthy

.Whilst it traditionaly targeted an older female audience of 30-45 year olds you could say that this audience has now broadened to appeal to inspire and empower younger readers to as well as a much more culturally diverse audience under the infuence of the new editor

.Historically in magazines like vouge anyone other than white like black and asian was underrepresented until around 2017

The harry styles magazine is represented as antistereotypically because vouge is a womens fashion magazine and also he is wearing a dress which is not stereotypically masculine.Vouge put rhianna who is a black/mixed woman which for vouge is different because they normally dont put coloured people on there covers and dont represent race.Both these covers represent how vouge has changed because they used to only have white females but now they are using men and people of colour.

MALALA

.Pakistan female activist

.She was shot at 15 years old by the taliban because she went to school

.Got a noble peace prize at 17

.School was banned for women

.she graduated from oxford university

HOMWURK

In the details magazine gender is represented as males having power.The man is led between the women’s legs a looks quite powerful.The women also has a deep red nail polish on which the colour red can have connotations as being a stereotypical sexy colour.The women could be there for the male purpose only to entice him. This cover could represent men being more powerful and have more control over women.

In the GQ magazine gender is represented again as men being powerful just in a different way to how details represented it. Sterling has been made to look strong by making him topless and show off his muscles.The angle the picture is taken from makes him look big and he has more power.

Both magazines represent men being powerful but just in two completely different ways.

Friday 17th November 2023

Malala is a strong women from Pakistan that stood up for girls education rights.At only 15 years old she was shot by the Taliban all because she went to school to attempt at getting an education.After she was shot Malala started campaigning for girls rights for a free safe education globally.She finally achived her goal and ended up getting a noble peace prize at only 17.She went on to graduate from oxford university and still campaign as a female activist globally to get rights for girls everywhere.

Main Image:

Eye level angle ,medium close up shot

colour red  connotates power and courage and strength 

set colour pallete of black red and grey very bold strong colours

her name is hilighted by being the biggest text on the page maykin it stande owt

Anchorage

'The extraordinary life of malala survivor,activist,legend'

-shows she is a strong insprational women

-shes a rolde modelt to aspire young women to stand up n from there rigtts 

Cover Lines

-the cover lines talk about everyday things that have nothing to do with malala or female rights.

-they have a restricted colour pallete of grey black and white

Layou

-z shape layout

-the coverlines are mostly all displyed to the left with one on the right

Wednesday 22nd november 2023

Do Now

-Colour palette of red ,grey and black to represent power

-used a eye level medium close up shot

-Anchor text is her name in white and large font in the middle to draw attention

takeaway about Vouge -far more diversity in age gender ethnicity body size skin colour disability

previously Vouge were not inclusive at all

In this cover ethnicity is represent in this cover as powerful.They represented Malala as being strong and confident.In the cover lines they also mention other people of race like Anthony Joshua and Jourdan Dunn.Malala is a powerful Muslim women.Diverse.Representation of women is antistereotypical.

Gender is represented as women being anti stereotypical and showing them and confident,power and strong.It represents how women arent adraid to stand up for their rights and there important to.The cover lines talk about beauty and fashion.

Ethnicity has been represented in this cover as anti stereotypical.Stereotypically muslims were represented as violent extremists however Malala was represented as a strong confident powerful.The colour palette reflects this by using colours such as red black and grey which can have connotations of strength and boldness-they attract attention.

Fridayyy 24th nov 23

Do Now

-strong

-powerful

-leaders

LO-to compare representations in magazine covers

   

Similarities:

-both represent women in a feminine way

-use colour palettes with conatations of power eg-red, grey

-the two women on the cover are anti stereotypical for a Vouge cover

-anchorage empowers both women

Differences:

-different camera angles: Lizzo's longshot focuses on her body makes her look confident and powerful and Malalas mid close up focuses on her head to make her look aproachable and warming

Wednesday 29th November 2023

Do Now

gender is represented as,confident,powerful,bold

 

LO-to practise comparing representations in two covers

 

Similaritys:

-both represent women in powerful ways

-anchorage talks about empowring the women

-cover lines talk about fashion and beauty

-mix of male and female topics on cover lines

Differences:

-On the elle cover they use a longshot to focus on her body and make her look more empowered and confident

-Malalas cover uses a headshot to portray she is approachable and friendly

-Colour palletes are different malalas red shows power and strength but kims colours show femininty  and look vvery bold

-Kim is a stereotypical women to find on a magazine cover but you wouldnt typically find malla on a cover like that

-They use malala to make a point and show feminism and standing up but Kim is there to look hot and show of her body etc

The two magazine covers are represented very differently.They both present gender with a feminist slant.

Both covers are shown to represent gender in empowering ways.This can be shown in the anchorage text when they use words like "Confidence issue a smart woman's guide to self belief" and "the extraordinary life on Malala survivor activist and legend".This stands out to the reader and shows on both magazines that the women o n  these covers and confident and strong.The anchorage is placed center to the image on the covers to draw attention.This is very antistereotypical as women are typically seen as shy and weak , these covers show that women can be empowered and strong to.

In both covers gender is represented as feminism.On the ELLE magazine on one of the main cover lines that says "KIM' they use a hot pink to not only make it stand out but also show the feminine side of the cover as pink is a stereotypical 'girl' colour, they also talk about a mix of male and female topics like"fashion' but also famous male actors like 'Eddie Redmayne' and 'careers'.On the VOUGE cover the cover lines talk about both male and female topics again such as "beauty' and 'pleated skirts' but also 'fighting talk' and dating'. Both cover use a mix of masculine and feminine topics to create contrast and still display masculine attributes on a female fashion magazine.

On the other hand in the ELLE magazine they use a long shot to make her look empowered and confident it also shows of her body and make her look hot and make her look attrative. In the VOUGE cover Malala cover they use a head shot to focus on her face and make her look approachable and kind,t hey also do this because they want the viewer to focus on her face and not her body as they want to convey a strong message about standing up.They both show feminism in very different way the ELLE magazine shows feminism to be stereotypical and about beauty,The VOUGE cover represents feminism as being powerful and strong.

In the ELLE magazine cover they use Kim Kardashian who is the stereotypical women you would find on a cover she is conveyed to look sexy and be there to be there for male purpose.In the VOUGE magazine cover Malala is the anti stereotypical women to be found in a high end fashion magazine she has been put there to put a message across not to look pretty and fake.This contrasts the beauty standards of fashion magazines as they are becoming more inclusive and not just using hot models to show of now they are using people to show strong messages as well as to look good.

In conclusion to this i think these magazines represent gender in very different ways, the elle magazine juxtaposes the vouge magazine in the sense that inclusivity is becoming a big factor in fashion magazines these days.

Friday 1st December 2023

8/12/23

VOQUE ML HWK:
I can't see this - did you do it?

VOGUE REP NOTES:
Great!

VOGUE EXAM COMPARISON Q
18/25
Excellent work!
WWW: detailed and appropriate analysis of both products with accurate terminology
EBI: I think you can be less vague with your judgment - especially in the conclusion. You say that there are both similarities and differences, so decide whether there are more of one than the other. It can't be wrong! Also, try 'present gender with a feminist slant'.

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